Eventos

Exhibition stands design & build in Barcelona

At a trade show, you have just seconds to capture the attention of someone who has been walking among booths for hours. What sets those who stop from those who walk right by is not the size of the space, but the quality of the experience you offer at first glance.

At The Yellow B, we design and produce trade show booths in Barcelona for companies that want their trade show presence to be a true extension of their brand—not just a generic setup.

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How We Design and Produce Your Booth

An exhibition booth is much more than just a structure bearing the company’s logo. It is the most tangible brand territory there is: a physical space where your audience sees you, touches you, hears you, and decides whether to trust you. We design exhibition booths with strategic insight and impeccable execution. Spaces that have a story to tell, a visitor flow carefully planned, and every detail—lighting, materials, content, and food—aligned with the message the brand wants to convey.

  • Briefing and Brand Strategy → We start by understanding what you hope to achieve with your trade show presence. Attract new customers? Launch a product or a new line? Strengthen your brand positioning among a discerning B2B audience? The objective defines the concept, the layout of the space, and every creative and operational decision we make from there on.

  • Creative Concept and Design → We design the booth by starting with the brand narrative and working outward. First the message, then the space. We define the creative concept, layout, materials, lighting, and visual content so that every element of the booth conveys the same message: who you are and why it’s worth stopping by.

    We provide 3D renderings and a complete technical proposal before beginning production, so that the client can approve every detail with complete clarity.

  • Production and Editing → We manufacture and assemble the booth with approved vendors and under the direct supervision of our team. We handle permits, coordination with the exhibition center, assembly, technical tests, and any last-minute adjustments. On the opening day of the trade show, the booth is ready.

  • Coordination and Management During the Trade Show → During the trade show, our team is on site to ensure that everything runs smoothly: technical production, presentation coordination, space management, and immediate resolution of any unforeseen issues. One of the founding partners oversees the project’s key milestones. This is our Executive Project Leadership™ applied to the trade show environment.

We guarantee that your booth will be the one people remember

stands feriales en barcelona

What's Included in Our Booth Design and Production Service

We handle everything, from concept to dismantling. One team, one point of contact, and no hidden subcontractors.

This includes:

  • Design of the creative concept and narrative for the booth
  • Complete technical project: drawings, 3D renderings, and comprehensive graphic design
  • Construction and installation: structure, floors, ceilings, lighting, and signage
  • Audiovisual production: LED walls, screens, sound system, and a technician during the trade show
  • Private meeting areas, networking spaces, and a stage for presentations, if the project requires it
  • Integrated culinary experience: barista, signature cocktails, catering during the fair
  • Branding and materials: roll-ups, catalogs, promotional merchandise, and visual identity elements
  • Coordination of presentations, speakers, and the content program at the booth
  • Organization of side events: VIP dinners, private cocktail parties, or off-site activations
  • Supplier Management Under Our Security & Responsibility Framework™
  • Executive Management During the Fair
  • Dismantling and Logistics Management of Materials

Everything is coordinated from our Client Command Desk™: the client has full, real-time visibility into the project, from the initial briefing through the end of the trade show.

Barcelona, Europe's trade show hub

Barcelona is one of the cities with the most trade show activity in Europe. Fira de Barcelona hosts some of the continent’s most important industry events, with thousands of national and international companies seeking to stand out in a highly competitive environment.

Why Barcelona Is Key to Your Trade Show Strategy:

  • Fira de Barcelona: one of the largest and most important exhibition centers in Europe
  • Leading trade shows in sectors such as technology, healthcare, food, fashion, logistics, and tourism
  • High concentration of international buyers, distributors, and decision-makers
  • Ecosystem of Top-Tier Trade Show Vendors
  • The “Barcelona” brand as an additional selling point to attract visitors to the booth

We have in-depth knowledge of Barcelona’s trade show scene. We know how Fira de Barcelona operates, which vendors meet the venue’s standards, and how to maximize the impact of every square meter of booth space.

Frequently Asked Questions About Booth Design in Barcelona

For custom-built booths, we recommend allowing at least 6 to 8 weeks. For more complex projects involving elaborate construction, meeting areas, or advanced audiovisual integration, it is best to start 3 months in advance to ensure the availability of materials and suppliers.

We are based in Barcelona and have extensive knowledge of Fira de Barcelona and its venues. We also carry out projects at other Spanish and European trade show venues, such as the RAI Amsterdam, where we produced the Lovehoney Group’s booth for eroFame 2025.

Yes, that’s part of what sets us apart. We provide comprehensive management for both the booth and any side events: gala dinners, private cocktail parties for strategic partners, or off-site activations at unique venues in Barcelona. One team for everything.

We can assist you in designing the content program for your booth: presentation structure, speaker coordination, time management, and audiovisual content production. The client defines the message and materials; we turn them into a well-produced experience.

We work with booths ranging from 20 m² to several hundred square meters. Size does not determine the quality of the result—some of the most impactful booths we’ve produced were compact spaces with a carefully crafted concept.

Yes. The service includes dismantling, materials management, and follow-up logistics coordination. The client doesn’t have to worry about a thing once the trade show is over.