Yes, that’s part of what sets us apart. We provide comprehensive management for both the booth and any side events: gala dinners, private cocktail parties for strategic partners, or off-site activations at unique venues in Barcelona. One team for everything.
Albacross — SaaStr Into the Night: When the conference ends, the experience begins.
Key Facts
Offsite event · VIP event held in conjunction with a conference · Event agency & DMC
Performances
Every conference needs activities that bring together the clients of the participating companies; creating a relaxed environment where attendees could find common ground and share stories was the goal of this side event at SaaStr 2022. A newly remodeled rooftop was the venue chosen to create a personalized experience: live music, a cooking demonstration, and an open cocktail bar with views of the skyline helped Albacross achieve its goals.
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Venue Selection and Setup → Identification and setup of the rooftop as an exclusive space for SaaStr attendees, with décor, layout, and staging designed to encourage conversation and networking in a unique setting.
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Dining Experience and Entertainment → Live cooking demonstrations, a stylish open cocktail bar, and live music, creating the perfect atmosphere for business conversations to flow naturally.
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Comprehensive event management and full coordination → venue selection, technical production, catering, staff, guest logistics, and operational management of the event.
Are you organizing an event alongside a trade show or conference?
Your boutique event partner and DMC in Barcelona
VIP dinners, off-site events, and brand experiences that turn your attendees into customers. We manage it all with a senior team and European-level attention to detail. Tell us your goal, and we’ll design a custom evening just for you.
Production of a VIP event held in conjunction with a conference
The best deals aren't made in conference rooms, but in the spaces we create afterward.
We handle the selection and preparation of the exclusive venue, the design of the experience and ambiance, the show cooking and culinary service, the customized open cocktail bar, and the live music. All of this—including guest management and the comprehensive logistics of the evening—is handled by a single team.
FAQs
Yes. We handle travel logistics, accommodations, transportation, and personalized service for international attendees and speakers. We have experience coordinating events with participants from more than 20 countries, such as the IMPAHCT conference organized by Ferrer at Torre Glòries.
We can assist you with drafting the advance notice, managing registrations, and handling the confirmation process. The client defines the outreach and dissemination strategy, but if you need operational support in that area, we’ll incorporate it into the project.
We don’t just put on events; we create meaningful experiences. Every area, route, and moment is designed so that the space conveys who your brand is. We handle everything from concept to execution, with the partners providing direct oversight on every project.
For one-day events with full technical production, we recommend a minimum of 6 to 8 weeks. For annual conventions with a multi-day program or attendees from different cities, it’s best to start planning 3 to 4 months in advance.