Corporate Conference: An Immersive Experience at the Hyatt Regency Barcelona

End-to-end production of an immersive corporate convention for nearly 200 people at the Hyatt Regency Barcelona.

Key Facts

Corporate Convention · Technology Sector · Event Agency & DMC
  • Nearly 200 attendees
  • 2 days
  • Hyatt Regency Barcelona
  • 3 rooms transformed into immersive spaces
  • New Product Launch
  • Artistic Performances

Performances

A project developed for a leading client in the technology sector who prefers to remain anonymous; the client’s prominence in the industry makes this one of our flagship projects. We brought together nearly 200 people at the iconic Hyatt Regency in Barcelona for a convention that transformed three of the hotel’s ballrooms into an innovative and immersive space, aligned with the client’s strategic objectives.
  • Immersive Space Production → Complete transformation of three rooms at the Hyatt Regency into a dynamic and innovative environment. Every detail was designed to create a unique experience, from the conceptual narrative to the final setting.
  • Product Launch and Exhibition → Design and production of machinery exhibition booths, including a special section dedicated to a new product launch. Brand creation and corporate identity throughout every detail.
  • Entertainment and artistic performances → The event featured artistic performances that added creativity and entertainment to the program, elevating the experience beyond the purely corporate.

Let's plan your next event.

Mediterranean creativity, European precision.

Tell us what you want to achieve, and we’ll design a customized experience for you: strategy, creativity, and flawless execution, led directly by our partners. No obligation.

Full-service corporate conference production.

An experience that demonstrated how creativity and technology can transform a corporate event into something truly memorable.

We managed the convention from start to finish: from conceptualizing and designing the experience to transforming three rooms at the Hyatt Regency Barcelona into immersive and distinctive spaces. We designed and produced the booths for the machinery exhibition and dedicated a separate section to the launch of the new product, placing it at the center of the convention. In addition, we coordinated the artistic performances and managed all aspects of the event—including logistics, audiovisual production, and on-site direction over the two days—to ensure a cohesive and memorable experience.

FAQs

For each project, we define and measure key KPIs such as participation, engagement, NPS, and media impact, among others. We ensure that every event delivers a tangible return and that strategic objectives are effectively met.

Start with a conversation. Tell us about your idea, your audience, and your goals. From there, we design a customized creative, operational, and cost-effective proposal. No standard formats, no generic proposals.

Thanks to our Operational Confidence Systems™, we ensure clear, controlled, and reliable project management at every stage. Our operational system provides full visibility into milestones, budgets, and key decisions, while our senior team is responsible for managing each project with precision and consistency. In addition, we comply with certified sustainability standards, ensuring responsible and efficient events.

It’s easy to get started: let’s just talk about your event. You can contact us through the form on our website or call us directly. We promise to respond within 24 hours and to assign a senior manager to your project right from the start to ensure your event is managed effectively.

For custom-built booths, we recommend allowing at least 6 to 8 weeks. For more complex projects involving elaborate construction, meeting areas, or advanced audiovisual integration, it is best to start 3 months in advance to ensure the availability of materials and suppliers.