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ESTAL: Innovation, Style, and the Debut of a New Brand Identity
Key Facts
Grand Opening · Brand Launch · Event Agency & DMC
Performances
We had the honor of producing an extraordinary event for ESTAL: much more than just a gathering, it was a showcase of the brand’s innovation and style. The team at The Yellow B immersed itself in the challenge of incorporating the essence of ESTAL into every detail—from creating atmospheres to arranging the space—to reflect the client’s vision and passion.
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Product Exhibition and Brand Launch → A series of exhibits showcasing ESTAL’s most notable products, culminating in the highlight of the event: the unveiling of the new corporate branding. A moment designed to make an impact and leave a lasting impression.
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Atmosphere and Space Design → Creating environments that incorporated the essence of ESTAL in every detail, from the layout of the space to the visual elements, reflecting the brand’s vision and passion.
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End-to-End Production → Creativity flowed and ideas came to life through comprehensive event coordination: logistics, technical support, catering, and experience management.
Are you launching a product or rebranding?
Your boutique event agency in Barcelona.
We turn product launches, rebrandings, and brand presentations into memorable moments: impeccable concepts, set design, and production, led directly by our partners. Tell us your goal, and we’ll design it with you.
Production of a launch event and corporate rebranding
When a brand evolves, the event celebrating that evolution has to live up to the occasion.
We developed the concept and design of the brand experience, produced the product exhibition, and designed and produced the unveiling of the new branding. We rounded out the project with the set design and creation of spaces, as well as comprehensive technical and logistical production.
FAQs
What sets us apart is our structured approach and genuine senior leadership. We offer Mediterranean creativity, backed by European rigor, and we ensure that every phase of the project is aligned with the client’s strategic objectives. In addition, our experience with international clients and our ability to operate in complex environments allow us to provide a seamless experience.
For each project, we define and measure key KPIs such as participation, engagement, NPS, and media impact, among others. We ensure that every event delivers a tangible return and that strategic objectives are effectively met.
We don’t just put on events; we create meaningful experiences. Every area, route, and moment is designed so that the space conveys who your brand is. We handle everything from concept to execution, with the partners providing direct oversight on every project.
We take sustainability and regulatory compliance very seriously. All of our events meet the highest standards of accountability, and we operate within the framework of certifications such as Eventsost and ISO 20121. This ensures that every event is not only successful, but also responsible and environmentally friendly.
A sustainable event is one in which sustainability is integrated as a management criterion from the very beginning, not as a cosmetic afterthought at the end. This involves decisions regarding design, supplier selection, waste management, catering, communication, and impact measurement. A truly sustainable event can be demonstrated with data, not just with good intentions.